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In a world where many products are shipped across continents before reaching the consumer, local production offers a sustainable alternative. Net Zero Cup is proudly produced in Istanbul, supporting local employment and reducing carbon emissions associated with transportation. Here’s why producing locally matters and how it benefits both the environment and the economy.

Local Production Reduces Carbon Footprint:

Producing Net Zero Cup in Istanbul means the cups don’t have to travel far to reach both their Turkish, European and UK markets. This significantly cuts down on emissions from transportation, which is a major contributor to global carbon emissions. By keeping production close to home, the EU and the UK, Net Zero Cup minimizes its overall environmental impact.

Supporting the Local Economy:

Net Zero Cup’s local production provides jobs and supports small businesses in Türkiye, contributing to the country’s economy. This is especially important in a market where sustainable jobs can drive change and set new standards in manufacturing. By choosing products made locally, consumers can support their economy and contribute to a more sustainable world. Net Zero Cup exemplifies how local production and sustainability can go hand in hand, offering an eco-friendly alternative that supports the community.

Creating Synergies across Türkiye, Germany, the EU, the UK, together with Local Environmental Initiatives:

Net Zero Cup has its roots in the UK, when the founder Lale Gunay Pinarel first became aware of her own plastic waste by using single use cups during her morning coffees whilst going to work in London. During a work project, she also realized that waste was being landfilled, after which she commenced her own small steps to reduce single use waste by using reusable petroleum-based cups and stainless-steel thermos in her morning coffees. However, she became aware that both materials have significant carbon footprints. 

She wanted to make her own contribution to a greener, more sustainable world and with this goal, she created Net Zero Cup, a reusable cup with a sustainable and carbon neutral material. The biobased material is produced in Germany, reflecting the latest developments around sustainable biobased materials whilst also being in compliance with the highest standards in relation to materials and products in contact with food. 

Furthermore, by producing the products in Istanbul, where production is of high standards and in proximity to the UK and the EU, Net Zero Cup has captured the best of not just two but three worlds! 

Together with collaborations with organisations such as Skoot Eco, the Aegean Forest Foundation and the Turkish Ministry of Agriculture and Forestry General Directorate of Forestry to plant trees and offset emissions, Net Zero Cup is offsetting its’ carbon footprint produced during manufacturing not just locally but globally as well as enhancing Turkey’s natural landscapes, creating a direct, positive impact on the environment.

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